Siân is an extremely competent and professional digital marketing strategist. She really understands the dynamics of working with high-growth startups. Siân was very helpful in defining successful marketing channels for our startups, understanding key metrics and achieving traction channels at the early stage of the company.
Kirsten Connell, Octopus Ventures
Meet CyLon
CyLon are a leading Accelerator who find, grow and invest in the world’s best emerging tech businesses in a variety of fields including Blockchain, IOT, Compliance, Data Protection, Identity and Autonomous Vehicles. From CyLon’s programme hubs in London and Singapore, they have supported over 80 companies with an international portfolio valued at more than £400m.
The Challenge
To support 14 cutting-edge, cyber security Startups and Scaleups across two cohorts of Cylon’s Accelerator programme in the design and implementation of their Digital Marketing and Growth Strategies.
The Action
One-to-one Growth Strategy Workshops were held with each company to understand and define their target customers and unearth their unique Growth challenges Working together with the companies, Growth Strategies across a variety of Digital channels where defined to help move the Startups and Scaleups towards their Growth goals The Digital Growth recommendations for each company within the cohort where summarized and delivered in an actionable Strategy presentation
Follow-up sessions where held with each Startup and Scaleup to monitor progress, ideate new Growth initiatives and share Digital Marketing and Growth insights & expertise with the founding teams.
